Design development and technical realization
The new limited edition Tempo Summer Edition brings the vacation vibe into the bathroom. Our design focus revolves around the feeling of ease and relaxation experienced during a leisurely day at the beach. This is emphasized through the use of tropical plants and animals. The vibrant colors of these elements against an otherwise light background serve to reinforce the key visuals as eye-catchers.
As an additional project component, we were tasked with completely redesigning the packaging. The criterion here was to guide retail employees through the new handling of the SRP shelf packaging with charm and wit. We achieved this by incorporating illustrated tropical animals that lead the employees through each step with a direct address.
PROJECT DETAILS
Client: essity
Sales market: DACH
Scope of work:
Design and technical realization